
health and safety
Organisations today face complex and evolving health and safety challenges.
Embedding a strong safety culture so that safe behaviours become second nature is not easy. Leaders need their people to make safety a genuine priority – but employees are often bombarded with safety messages that lose impact over time.
At the same time, diverse and dispersed workforces mean that communications must be clear, inclusive, and relevant to everyone.
Balancing productivity with the need to reduce incidents and protect people remains a constant pressure, as does staying resilient and adaptable in the face of new risks, regulations, and business demands.
We’ve worked with organisations facing these exact challenges. By combining our knowledge in the health and safety space with proven expertise in communications, we help businesses build stronger safety cultures, engage employees, reduce incidents, and keep their people safe.
Can we help with your next brief?
If there’s a challenge you’d like to share with us, we’d love to give you our view.
For a taste of how we approach our work, here are a selection of case studies showing our behaviour change work for health and safety.
We led Network Rail’s four-year Safe Service comms programme, building a core narrative, identity and over 150 content pieces to improve their safety culture.
Using the ADKAR model, we drove awareness, knowledge and reinforcement through targeted, psychologically informed comms. The result – 20% more safety conversations and a 17% rise in safety hour attendance.
We refreshed Network Rail’s long-standing vision with a new safety identity built on empathy and care, using simple icons to keep it human. To bring this to life, we launched the “Home. Safe.” campaign.
Through emotive films and storytelling, it shifted focus from rules to personal meaning, sparking emotional connection and reinforcing that safety is about everyone.
The Drive Safe programme tackles Network Rail’s road collision risk by engaging drivers, managers, unions and safety teams.
Focusing on alertness, speeding and distraction, it uses a distinct identity and a suite of mobile-first guides to spark inclusive, practical conversations. By consulting widely, it effectively reaches a diverse, hard-to-reach audience and helps teams share, discuss and embed safety.
Can we help with your next brief?
If there’s a challenge you’d like to share with us, we’d love to give you our view.
What our clients are saying…
Network Rail’s latest internal satisfaction survey scored us a roster-leading 92.2% across 52 projects over a 12-month period. The other agencies averaged 84.4%.
“Storycatchers are an excellent agency. Very much part of our team when we work with them and completely committed to achieving a great result for us. They charge fairly and their people are consistently working at a very competent level - plus they’re nice to deal with.”
“Very responsive and always deliver on time, sometimes in challenging circumstances or tight deadlines.”
“This agency has reacted quickly and provided high quality products whilst adhering to brand guidelines. They've been great in an emergency and very flexible around changing deadlines. I would recommend them to other teams in future.”
“Really good engagement and communication from those who I have engaged with and also good flexibility on turning around outputs.”
“Storycatchers have been a great agency to work with - they’ve taken a small vision and made it into detailed and engaging collateral that we can use throughout the network.”
They are quick and responsive; providing creative solutions to challenging problems.”